The Innovators’ Pitch – 10th of April 2019 at STATION Berlin

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Innovators‘ Pitch enters the thirteenth round

Bright entrepreneurs will get the chance to present their innovative products and prototypes to a high-level jury and an expert audience. Winners of the Innovators’ Pitch get a total of 15,000 euros in prize money. Joining forces with major partners, Bitkom presents the Innovators‘ Pitch as part of on the 10th of April 2019 at STATION Berlin.

  • Call for Applications for Europe-wide competition for early-stage startups
  • Until 3rd of March: most innovative ideas in the categories Digital Learning & EdTech, Digital Mobility and Digital Supply Chain wanted
Innovators Pitch | Aftermovie | 2017

Innovators, founders, digital revolutionists make our everyday lives easier with exciting and innovative solutions, help to modernise established companies and are already fundamentally changing almost all sectors of industry: startups influence virtually every area of our society and industry.

At the 2019 year Innovators’ Pitch, they will show what potential they have in three very different areas:
– Digital Learning & EdTech
– Digital Mobility
– Digital Supply Chain.

“The fields of education, logistics and mobility are industries of the future that will be fundamentally changed by digitalisation. The innovative solutions of startups contribute to this change. At, startups have the ideal opportunity to present their solutions and find customers, partners and investors.”

“Finalists from previous years were not only pleased with the media attention after the pitch,
they also succeeded in obtaining concrete financing”.

Bitkom Managing Director Niklas Veltkamp
Innovators Pitch 2017 Finalists
Innovators Pitch 2017 Finalists

The Innovators’ Pitch is organised by Get Started, the startup initiative of the digital association Bitkom, and is supported by partners such as Cornelsen and SAP Startup Accelerator for Digital Supply Chain. The application form and all details of the competition can be found at

The pitch of the nine finalists and the award ceremony will take place on the first day of in the STATION Berlin on the Red Arena. More than 5,000 international participants, 350 speakers and over 1,000 startups are expected at on 10 & 11 April. All information on the programme on its ten stages and on the possibility for startups to apply for free tickets can be found at

After having a talk with Jana Erhardt, Online-Communication Manager of Get Started, StartupReporter (SR) wanted to share her thought, which we think are worth-hearing for any startup founder before pitch competition.


SR: – According to the previous experience, what could you suggest for the pitch presentation for a startup which wants which want to win it?

Jana: – Startups, that want to win, should try to convince the jury with a very clear and understandable message of what their startup is doing and how they Janare doing it.

Also, it is not only important to focus on what the startup does, but also on why this is innovative and sticks out from already existing solutions in this field. The presentation should not be loaded with too much information and technical details.

It is always a good idea to keep the explanations figurative, so that the presentation doesn’t get too theoretical. Last but not least, it is important to get an overall image of the company, the state they are in and how they are planning to scale up in the future.

SR: – What are the main errors founders do during pitches?

Jana: – As the pitch is only three minutes long, a lot of founders have problems with sticking to the time frame. However, the rules are very strict and after three minutes our band starts to play, so the pitches will be cut off. We already had founders going to deep into detail and therefore struggling to finish their pitch in time.

Therefore it is important to keep in mind not to get too specific about certain details. Also, a lot of founders are, of course, very deep into their topics and therefore tempt to speak in a too technical language.

They risk their pitch to become hard to understand for others, who are not as familiar with the technological details. The pitch should be held in a way so that the solution and idea of the startup remains understandable to everyone.