Neurolabs Secures €7.3M Series A to Revolutionise CPG Retail with Visual AI

Neurolabs, the deeptech company pioneering Image Recognition as a Service (IRaaS), today announced it has raised €7.3 million in a Series A funding round.

The round was led by Nauta Capital, alongside existing investors LAUNCHub Ventures, Lunar Ventures, and Techstart Ventures. This brings Neurolabs’ total funding to over €11.2 million.

The investment will accelerate Neurolabs’ mission to help CPG (Consumer Packaged Goods) companies significantly improve in-store execution by leveraging a combination of synthetic data and AI-powered image recognition.

Visual AI for Real-Time Retail Execution

Neurolabs enables CPG field teams to capture and store inventory with a smartphone and receive actionable insights within seconds. By eliminating the need for manual audits and enabling near-instant product-level analytics, Neurolabs is reducing field operations costs by up to 32% and product onboarding time by 93%. Store visit to action time is reduced from days to minutes.

This funding accelerates our vision: applying synthetic data and Visual AI to solve the €750 billion problem of inefficiencies in CPG supply chains. Our platform is already a new benchmark for retail image recognition – this investment enables us to scale that impact globally.

said Paul Pop, Co-founder and CEO of Neurolabs.

Neurolabs is currently working with a range of global brands, including a US soft drinks giant, a European brewing company, and a UK beverage manufacturer, helping them improve on-shelf availability, streamline operations, and transform field execution standards.

Pioneering Image Recognition as a Service (IRaaS)

Neurolabs is transforming the retail execution landscape with Image Recognition as a Service (IRaaS). Its AI-powered platform uses synthetic data and computer vision to deliver real-time, actionable shelf insights for CPG brands, improving execution and unlocking revenue potential from every store visit.

By combining computer vision with retail-specific AI, Neurolabs enables reps to capture, analyse, and act on store-level data within seconds, eliminating manual audits and delays. Already integrated as an infrastructure layer within the enterprise tech stacks of leading CPGs, Neurolabs’ solution is redefining how store data is used to drive decisions at scale.

Founded in 2018 by three scientists in Edinburgh, Neurolabs has grown into a 25-person international team and is now recognised as a leader in applied deeptech. Most recently, it was named by Sifted as the fastest-growing deeptech startup and the 16th fastest-growing startup overall in the UK and Ireland.

Backing from Leading Investors

Nauta Capital, a pan-European venture firm with offices in London and Barcelona, led the Series A round. Nauta has over €500 million in assets under management and a portfolio of more than 85 early-stage B2B companies.

Neurolabs’ use of synthetic data pipelines is enabling the world’s largest CPG brands to rapidly embed Visual AI at the core of their retail operations. The team, the tech, and the traction made this a very clear investment for us.

said Carles Ferrer, General Partner at Nauta.

Neurolabs is also backed by Techstart Ventures, Lunar Ventures, LAUNCHub Ventures, and 7percent Ventures.

Nauta is one of Europe’s largest B2B-focused venture capital firms, investing in early-stage software companies that are solving real-world problems through scalable technology. The firm is sector-agnostic with a focus on B2B SaaS, deeptech, and enterprise platforms delivering strong network effects.