Jam 7 Raises €312k Seed at €10.4M Valuation for AI Marketing

Former Microsoft Worldwide Cloud Partner of the Year launches AI-powered marketing platform delivering 300% campaign boost for B2B tech companies

Jam 7, a Hertfordshire-based marketing technology startup, has closed a €312,000 seed funding round led by Stephen Altman, founder of New World Private Equity Partners. The round values the company at €10.4 million and will accelerate development of its Agentic Marketing Platform (AMP), an AI-powered marketing solution designed for B2B technology companies.

Founded by Mitchell Feldman, the first-ever Microsoft Worldwide Cloud Partner of the Year, and Microsoft alumnus Jason Nash, Jam 7 is transforming how B2B tech companies scale their marketing operations using artificial intelligence combined with human strategic oversight.

Microsoft Alumni Build AI Marketing Platform for B2B Tech

Jam 7 addresses a critical challenge in B2B technology marketing: how to scale content production and campaign execution without sacrificing quality or strategic alignment. The company’s Agentic Marketing Platform combines artificial intelligence with human marketing expertise to help tech companies make faster decisions and execute campaigns at unprecedented speed.

“This funding validates our belief that marketing can be smarter, faster, and more effective when human creativity is amplified by AI, not replaced by it,” said Mitchell Feldman, founder and CEO of Jam 7. “AMP gives ambitious B2B tech brands the strategic edge they need to compete in today’s fast-moving market.”

Founder Profile: Three Decades of Tech Innovation

Mitchell Feldman brings over 30 years of experience at the intersection of technology and marketing innovation. His track record includes:

• First-ever Microsoft Worldwide Cloud Partner of the Year recognition
• UK Technology Entrepreneur of the Year award winner
• Successfully led a strategic acquisition by Hewlett-Packard Enterprise (HPE) in 2018
• Current seed investor and ambassador at XRAI Glass, an augmented reality startup

Feldman co-founded Jam 7 with Jason Nash, a fellow Microsoft veteran, with a shared vision to revolutionize B2B marketing by blending human strategy with AI-driven execution. “The synergy between people and technology is what drives optimal marketing outcomes,” says Feldman. “We’re building human-led teams that guide AI to deliver results traditional agencies simply can’t match.”

Proven Results: 300% Increase in Campaign Output

The Agentic Marketing Platform is already delivering measurable results for early adopters. Companies using Jam 7’s technology report up to 300% more campaign output and triple-digit lead growth compared to traditional marketing methods. The startup recently won the CRN Sales and Marketing Award for Best Use of AI in Marketing.

Current pilot customers include SS&C Blue Prism, a leader in intelligent automation, with ten additional B2B technology companies now testing the platform. The company has been featured in Forbes and Business Insider as a marketing technology innovator to watch.

€10.4M Valuation Reflects Market Potential

The €10.4 million post-money valuation reflects investor confidence in Jam 7’s vision and early traction. “What excites us about Jam 7 is their vision and execution,” said Stephen Altman, founder of New World Private Equity Partners. “The platform tackles one of B2B’s most pressing challenges: how to scale marketing with consistency and commercial impact. Mitchell’s proven track record with Microsoft and HPE, combined with his deep understanding of B2B tech, makes this team uniquely positioned to succeed.”

New World Private Equity Partners, established in 1999, is a London-based private equity and venture capital firm that partners with high-growth UK companies across multiple industries.

Product Roadmap: New AI Features Coming in 2026

With seed funding secured, Jam 7 plans to launch the Agentic Marketing Platform with its first enterprise customers in Q2 2026. The company is expanding its suite of AI-powered marketing tools to include:

• Content intelligence – AI-driven content strategy and optimization
• Customer insight – Behavioral analysis and segmentation
• Campaign optimization – Real-time performance tracking and adjustment
• Multi-modal content generation – Automated creation of images, video, and written content

These capabilities position the platform as an end-to-end solution for B2B companies looking to scale their marketing operations efficiently, operating up to 20 times faster than traditional marketing methods.

Radlett’s Rising Tech Scene

Jam 7’s success adds to the growing technology ecosystem in Hertfordshire, where startups are increasingly choosing locations outside London for lower costs while maintaining access to talent and investors. The company’s Radlett base positions it at the heart of the UK’s expanding B2B tech sector.